MSc in Luxury Marketing & Brand Management

Paris and Rennes

Rennes School Of Business

Overview

Intakes :-
Fall / Spring
Years :-
1 Year and 3 Months
Time :-
Programs :-
Master
Modes :-
On Campus
Language :-
  • English
Important Dates
Applications End :-
Jan-2024
Fees
Tuition fees:
Non-EU students: €18.600
EU students: €16.600
Application fee:
€90

About This Program

Managers need specific skills to understand the unique nature of the luxury sector and its target customers. Students will learn to develop and implement effective strategies and introduce innovative products and services in different luxury sectors.They will also learn to develop and manage brands in any sector and to achieve their business objectives, efficiently and responsibly in a global environment.

Admission Requirement & Criteria

Eligibility Criteria
  • A strong academic background
  • Bachelor or equivalent (Diploma)
English proficiency (one of the following):
  • TOEFL > 80 IBT
  • TOEIC > 750
  • IELTS > 6.0
  • Cambridge Proficiency Exam > B2
    OR
     Native Language
    OR
     Previous studies taught in English (minimum 2 years)


Application Procedure
Candidates must complete an online application.
You want first-hand information? Our students are happy to share their experiences with you, tell you about their courses, their projects and student life in Rennes school of Business.
Eligible candidates will be invited for an online interview.

Curriculum

By choosing this Master of Science, you will study modules such as:
  • Contemporary brand management
  • Marketing Research in a Digital Environment
  • Luxury marketing strategy
  • Sustainable Design and Brand Identity in the Luxury Industry

Career Opportunity

Rennes SB supports students on a daily basis as they develop their career plan.
Thus, throughout their programme, Rennes SB students benefit from:
  • privileged interlocutors,
  • career workshops,
  • events to facilitate regular meetings with managers and HR representatives from partner organisations,
  • “My Career Platform” to access career advice and internship and employment offers.